Did you know that more Americans search for the term “school choice” during National School Choice Week than during any other week of the year? Did you know that National School Choice Week events and activities have generated 13,000 positive news stories over five years?

Don’t miss the opportunity to put your organization in the positive spotlight of National School Choice Week.

Get Social

Placards: Download a school choice supporter placard, add personal messages to it, and then post photos of your team members holding their placards.

Avatars: Change your social media profile pictures, or avatars, to a National School Choice Week-themed image. Download it here.

Get Attention

News Releases: Write a press release about your organization’s participation in National School Choice Week, and send your release to media outlets in your area.

Op-Eds: Write an opinion piece about school choice, and help to get it placed in a local newspaper. If you would like our assistance in placing the piece, send a final op-ed, in Microsoft Word format, along with a high-resolution photo of yourself (headshot) to This email address is being protected from spambots. You need JavaScript enabled to view it..

Events: Submit your event details here so that your event appears on our nationwide event map when it launches in early January. 

Additional Resources

For more information about school choice and National School Choice Week, check out our Quick Reference Guide to School Choice Trends Across the Country as well as this sheet of general messaging points about school choice and National School Choice Week.